Peter’s Story

Peter was feeling frustrated about his business. He couldn’t find any inspiration. Business was ticking over and there was no sense of urgency but he felt something wanted to expand and he just couldn’t put his finger on where to put his time and energy. Every day he’d go sit in his office and plough through all the “business gurus’ strategies” he’d signed up for over the last 12 months, looking for “what to do next”.

Naturally, he wanted to give me all the back story of everything going on his business to date but the problem is rarely what it seems. When resistance and confusion shows up, it’s simply a call for expansion into more of who we are.

We spoke at length while I gleaned what was really going on behind the scenes in his energy fields. I follow my intuition into many areas of a person’s life to find what a soul wants to experience in life going forward. Two things came to the surface. 1. A feeling of wanting recognition and not being seen enough.  2. A feeling of needing more friendship in his life.

How did expansion get triggered?

The first trigger was something you wouldn’t consider relevant which is normally the case. However, everything is relevant because everything is you. You cannot separate “business, relationships, finances and health”; they’re all prompted from the same energy field.

The day before our ‘planned’ conversation, his partner spontaneously announced “we’re getting spotlights for the sitting room and kitchen”. These were jobs they’d planned to do since they moved in seven years ago but they’d never gotten around to it. One set of spotlights was to be installed over “Peter’s chair” in the sitting room. Once the electrician had finished installing the spotlights, Peter said, “I wish we’d done this earlier, I love my new spotlights“. (Now he was “in the limelight” and the “spotlight was on him“.)

Later that day, his partner started a playful conversation about putting coloured lights in the office. He laughed at the idea at first but she persisted. Peter’s a techie, so he loved the idea of researching different lights, bulbs, sensors etc.  He was very inspired and energised. Instead of sitting around surfing for business strategies, he was researching coloured spotlights and loving every minute of it. He ordered the lights and was buzzing as he was playing with all the different settings for different “moods” in the office; blue for gaming, bright white for working, pink for watching videos etc.

This triggered the feeling of wanting to make-over his office. The coloured lights had triggered an interest in “neon lighting”. He suddenly became obsessed with a neon sign behind his desk for the backdrop for online meetings and making videos. A neon sign provoked him to think about what he would have the sign say which inspired him to think about his brand and his mission and put focus on his website.

I suggested a re-branding to heal the energy that would “put him more in the spotlight and expand this warm feeling of friendship” and we came up with “BizDoktor – Business Buddy“. As I design and build websites, I created a new front page slider for his website in neon. When he saw it he got very excited. He loved the neon fonts and liked the term ‘buddy’, it felt good. I suggested creating new banners for his website pages incorporating this neon branding. He loved the idea. Even before I’d finished the sliders, he felt a huge surge of inspiration to re-vamp his website, clear out lots of old content and strip it down. He was on fire with enthusiasm and now feeling “being seen and feeling more of a business friend”. Now he was feeling more of his authentic self, he was feeling confident enough to let go of a lot of old content that didn’t reflect who he was now.

He was feeling driven and focused for the first time in a long, long time. This new feeling also triggered what he wanted “to do next” in his business. He had always been interested in AI and when he saw the neon sliders, it shifted something that energised him to dig his head into how it could help him in his business. He was learning about so many new tools and was as excited as a child. He even stopped gaming in the evening; something he’d been doing because it gave him a feeling of “achievement”. Instead, he was studying online courses in AI and feeling a new sense of invigoration for his business.

Conclusion

Your expansion is rarely what you think it needs to be. The frustration, confusion, resistance, disillusionment you might be feeling is very real and valid, however the solution is only something that feels energising and exciting. That’s what I help you do with my unique gifts. Each revelation leads to the next just like Peter’s revelation that “I want more recognition and friendship in my life”, allowed the experiences of the spotlights, neon sign and new branding to simply ‘reveal’ themselves without any more effort! His decision to have this conversation with me had already started the process with his partner spontaneously announcing that “we’re getting new spotlights”. Each move you make reveals and activates the next step. This next ‘lucrative’ step can’t be figured out before some action is taken. Working in the old paradigm, we were trained to have a complete plan and strategy figured out. Yes, a plan can get something done but it doesn’t mean it’s the plan that creates the expansion or the most expansion strategy.